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Mitchum

Developed when working for LAUNCH! Brand Marketing

All in-field execution managed by the awesome connection teams of LAUNCH!

Revlon wanted to connect with men to discuss Mitchum benefits. Powerful protection and unbeatable against white residue. Now let’s face it, which guy wants to talk anti-perspirants? Right.

Guys want to compete, win, play golf and get whisked of in private helicopters. We developed a golf course partnership educating guys through a a putting challenge and prize entry to win a VIP day of golfing and being flown around by private helicopter.

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